#IOSONOGIORGIA: Genealogia di un meme tra framing e (re)framing
Author: Junio Aglioti Colombini Abstract This study delves into the memeification of political discourse, focusing on the “Io Sono Giorgia” meme linked to Italian Prime Minister Giorgia Meloni. Analyzing Meloni’s transformation from a political figure to a meme icon, this research investigates the dynamics of framing and reframing in the digital space, particularly on Instagram. […]
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